2007 Playboy Swimsuit Calendar to Make a Splash This Holiday Season

2007 Playboy Swimsuit Calendar to Make a Splash This Holiday Season
http://news.corporate.findlaw.com/prnewswire/20051020/20oct20050514.html

LOS ANGELES, Oct. 20 /PRNewswire/ -- What happens in Vegas no longer stays in Vegas -- calendar giant, John F. Turner and Company and Playboy Enterprises International, Inc. have released the 2007 Playboy Swimsuit Calendar, shot entirely on location in Sin City.

The calendar features a dozen of Playboy's sexiest "Playmates at Play" at the Palms Casino Resort in Las Vegas. The Playmates, revealing the season's hottest swimwear and accessories, are posed in such exclusive Palms hotspots as the casino floor, ghostbar, Rain Las Vegas, the Hugh Hefner Suite, Skin Pool Lounge, Hart & Huntington Tattoo Company, and more.

Additionally, the Playmates hit "old school" Vegas hotspot, historic Freemont Street, where they were joined by Las Vegas Mayor, Oscar Goodman at the Freemont Street Experience. Goodman, who proudly will appear in the calendar, welcomed the Playmates with a key to the city.

"We're very excited about the 2007 swimsuit calendar. We couldn't have asked for a better backdrop for our Playmates at Play than Las Vegas," says John Turner, President of John F. Turner and Company, Playboy calendar licensee. "The 2005 Playboy swimsuit calendar, shot at the Playboy Mansion, took the market by storm last year, and this year's calendar is expected to do even better."

John F. Turner and Company's Playboy Swimsuit Calendar was a natural fit for Las Vegas and the Palms Casino Resort due to Playboy's strong relationship with the city of Las Vegas. Playboy recently announced a partnership with the Palms Casino Resort and the Nine Group to develop and operate an entertainment destination at the Palms Casino Resort in Las Vegas, which is scheduled to open in early spring 2007. And in May 2005, Playboy opened its first US-based Playboy Concept Boutique, located at The Forum Shops at Caesars, Las Vegas.

The 15"x15" wall-calendar retails at $15.99. Also available are smaller wall calendars and box calendars. The 2007 Playboy Swimsuit Calendar is currently available for order online at www.jfturner.com or via phone at 800.337.5723, and is also available at select Borders, Waldenbooks, Barnes & Noble, Calendar Club, and Spencer's, as well as at many additional independent retailers.

About John F. Turner and Company:
John F. Turner and Company (JFTC) is a privately held corporation located in Modesto, California. Their calendar licenses include Playboy, Andy Roddick, Natalie Gulbis, National Football League (NFL), Major League Baseball Properties (MLBP), National Basketball Association (NBA), National Hockey League (NHL), Division 1 Colleges and Universities, and NASCAR and the Roush Racing Team. For additional information on John F. Turner and Company, visit www.jfturner.com.
About Playboy Enterprises International, Inc.:

Playboy Enterprises International, Inc. is a brand-driven, international multimedia entertainment company that publishes editions of Playboy magazine around the world; operates Playboy and Spice television networks and distributes programming via home video and DVD globally; licenses the Playboy and Spice trademarks internationally for a range of consumer products and services; and operates Playboy.com, a leading men's lifestyle and entertainment website.