2007
Playboy Swimsuit Calendar to Make a Splash This Holiday Season
http://news.corporate.findlaw.com/prnewswire/20051020/20oct20050514.html
LOS ANGELES, Oct. 20 /PRNewswire/ -- What happens in Vegas no longer
stays in Vegas -- calendar giant, John F. Turner and Company and Playboy
Enterprises International, Inc. have released the 2007 Playboy Swimsuit
Calendar, shot entirely on location in Sin City.
The calendar features a dozen of Playboy's sexiest "Playmates
at Play" at the Palms Casino Resort in Las Vegas. The Playmates,
revealing the season's hottest swimwear and accessories, are posed
in such exclusive Palms hotspots as the casino floor, ghostbar, Rain
Las Vegas, the Hugh Hefner Suite, Skin Pool Lounge, Hart & Huntington
Tattoo Company, and more.
Additionally, the Playmates hit "old school" Vegas hotspot,
historic Freemont Street, where they were joined by Las Vegas Mayor,
Oscar Goodman at the Freemont Street Experience. Goodman, who proudly
will appear in the calendar, welcomed the Playmates with a key to
the city.
"We're very excited about the 2007 swimsuit calendar. We couldn't
have asked for a better backdrop for our Playmates at Play than Las
Vegas," says John Turner, President of John F. Turner and Company,
Playboy calendar licensee. "The 2005 Playboy swimsuit calendar,
shot at the Playboy Mansion, took the market by storm last year, and
this year's calendar is expected to do even better."
John F. Turner and Company's Playboy Swimsuit Calendar was a natural
fit for Las Vegas and the Palms Casino Resort due to Playboy's strong
relationship with the city of Las Vegas. Playboy recently announced
a partnership with the Palms Casino Resort and the Nine Group to develop
and operate an entertainment destination at the Palms Casino Resort
in Las Vegas, which is scheduled to open in early spring 2007. And
in May 2005, Playboy opened its first US-based Playboy Concept Boutique,
located at The Forum Shops at Caesars, Las Vegas.
The 15"x15" wall-calendar retails at $15.99. Also available
are smaller wall calendars and box calendars. The 2007 Playboy Swimsuit
Calendar is currently available for order online at www.jfturner.com
or via phone at 800.337.5723, and is also available at select Borders,
Waldenbooks, Barnes & Noble, Calendar Club, and Spencer's, as
well as at many additional independent retailers.
About John F. Turner and Company:
John F. Turner and Company (JFTC) is a privately held corporation
located in Modesto, California. Their calendar licenses include Playboy,
Andy Roddick, Natalie Gulbis, National Football League (NFL), Major
League Baseball Properties (MLBP), National Basketball Association
(NBA), National Hockey League (NHL), Division 1 Colleges and Universities,
and NASCAR and the Roush Racing Team. For additional information on
John F. Turner and Company, visit www.jfturner.com.
About Playboy Enterprises International, Inc.:
Playboy Enterprises International, Inc. is a brand-driven, international
multimedia entertainment company that publishes editions of Playboy
magazine around the world; operates Playboy and Spice television networks
and distributes programming via home video and DVD globally; licenses
the Playboy and Spice trademarks internationally for a range of consumer
products and services; and operates Playboy.com, a leading men's lifestyle
and entertainment website.
