This
season offers unique swimsuits
By Kathryn Wexler
Unless they're saggy, baggy or threadbare, there's little chance someone
will give your bikini the once-over and conclude, "Mon Dieu, how
oh-so-last-year."
Still, if you're the type that wants to look like you just left the
department store for the beach, here's what designers and buyers say
is hot this summer.
Buy it brown | Call it chocolate, cappuccino or espresso.
Brown's the thing - from Isaac Mizrahi at Target to Diane von Furstenberg
at Saks Fifth Avenue.
"I know it sounds boring, but it looks wonderful and rich and
sophisticated," said Stephanie Solomon, fashion director of women's
ready-to-wear for Bloomingdale's.
Minimal and neutral | Colors cooled off this spring, and the sobering
trend has permeated swimwear too.
In fact, it's not brown that's been lifted from nature's palette; it's
the entire spectrum of the natural and the cool.
"It's very modern, minimalist looking," said Mariela Rovito,
president of Eberjey, a lingerie and swimwear company in Miami whose
bikinis are sold locally at Ritz-Carlton hotels and the Miami Beach
boutique Caterina Lucci.
"For the most part, it's cool colors and prints in light surf,
natural and black," Rovito said.
Tortoise touches and nature's jewelry | Not real tortoise, which would
be illegal - hello.
We're talking about the plastic kind used for bathing suit flourishes
this summer.
J. Crew, for instance, is offering a tiny bikini bottom with faux tortoise
rings at the hips for $40 and a matching top for $42.
Macy's wants to sell you a Christina Coconut Grove Tankini Set with
imitation tortoise accents on the halter straps for $82.
Also at Macy's, swimsuit flourishes that look like things you find
on a beach.
"They're not so much like last year's sparkly embellishments,"
said Andrea Page, Macy's VP of division merchandise manager.
"They're coconut shell or wood embellishments at the strap or
on the bust or around the halter."
Mismatched beauties | Rosa Cha, the Brazilian swimsuit designer with
a Miami shop, has long combined different prints in a single suit, rather
than sticking with the matchy-matchy formula of yesterday.
Now compatriot designer Fabiana Ferreira has produced a mismatched
bikini for this summer - and it's her bestseller this season, said her
U.S. distributor, Karen Kramser, based in West Palm Beach, Fla.
"It's done really well," Kramser said.
The suit has a big floral design with a cream background on the top
and a bud print against a black background on the bottom, both with
orange crocheted fringes (and just like in ready-to-wear, crochet is
another trend unto itself these days).
Called "The Patch," the bikini sells for about $105.
But you don't need a designer to figure out how to mix it up.
Go through your old suits and come up with some dynamic combos yourself.
Structural wonders | You can't always tell a pricey swimsuit from a
discount one, especially since so many of the prints look the same.
But every now and then a bathing suit comes out with so much punch,
it looks like a million dollars.
La Perla is best known for its exquisite lingerie.
But the Italian design house is a master at bathing suits, too, because
it knows how to play with negative space.
This particular stunner is a macrame bikini whose parts are connected
with a swath down the center of the torso. It comes in yellow and brown,
and is sold for about $613.
"The idea comes from the wish to develop the concepts typical
of the corsetry and try to mix them with the shapes and the fabrics
of beachwear," La Perla fashion coordinator Anna Masotti, whose
parents own the company, explained in an e-mail.
If La Perla isn't in your budget, look for other suits with asymmetrical
or quasi-one-piece shapes.
Swimsuit designer Red Carter knows about fabulous cut-outs too, and
his prices are lower.
Find his stock at major department stores.
Ditch the trends | Take a cue from designer Sara Chiaramonte of Tashia
London and go bright - way bright.
Sold at select Neimans and other stores, Tashia packs an explosion
of color into every piece this summer as is its signature.
From her store in London, Chiaramonte said, "I do completely see
that the trend has moved on from being colorful, but I haven't paid
too much attention to date."
Nor must you.
Trend-setters have their moment, but there's a variety in swimsuit
styles out there.
Let your inner beach diva speak.
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